Enterprise Solutions for Investment Managers
Manage Deal Flow
Manage Deal Flow
Seraf’s streamlined deal flow solution gives you the insights you need to source great companies, the tools you need to manage your pipeline, and the analytics you need to drive ROI.
- Create a custom application form to share with prospects
- Configure pipeline stages to match your organization's workflow
- Move prospects through the funnel, adding documents, notes and key data points
- Get dashboard views to stay on top of key actions
- Manage funnel outcomes and analyze results to optimize returns
Track Investments
Track Investments
Seraf tracks and displays your investments in a secure, easy-to-use web dashboard, organizing all of your holdings in one place - accessible even when you are on the go.
- Track your portfolio in aggregate, by SPV/fund, or by investor/LP
- Manage multiple security and transaction types, including investments in companies and funds
- Quickly access a list of investors by company or round
- Track basis, shares, valuation and % ownership for each portfolio company
- Monitor unrealized and cumulative IRR
- Track and sort by company stage from initial contact through investment and exit
- Track customized KPIs and impact metrics for each company over time
- Provide direct portal access to each investor/LP for viewing personal investment details, analysis and documents
Manage Funds
Manage Funds
Seraf enables GPs to streamline fund operations in one powerful dashboard.
For GPs
- Manage capital commitments, calls, distributions, fees and carry all in one place
- Quickly access total amount deployed and cash on hand
- Track investments in portfolio companies
- Mark-to-market any time for up-to-date valuations and unrealized IRR calculations
- Provide portal access to LPs for viewing personal investment details and reports
For LPs
- Log in any time to view capital commitments, calls, distributions and fees
- View a list of portfolio companies
- Access key metrics, analysis, documents and reports
Analyze Performance
Analyze Performance
Seraf’s charts, tables and graphs provide a better understanding of your portfolio today, and where future opportunities may lie.
- View diversification by company & industry
- Analyze portfolio growth over time, including basis, valuation and returns
- Evaluate annual investment history - new investments, follow-ons and returns by year
- Track key portfolio metrics and compare cumulative IRR with potential IRR
- Compare actual vs. target KPIs over time to understand key drivers of growth
- Access fund metrics including DPI, RVPI and TVPI
REPORT ON PERFORMANCE
REPORT ON PERFORMANCE
Generate distributable reports and share investment details with partners, investors/LPs, accountants, lawyers and other agencies.
- Download quarterly account statements for better record-keeping; easily send to investors/LPs
- Create portfolio company updates with progress reports and historical KPI graphs
- Generate reports for accountants, lawyers, state agencies and industry associations
- Collaborate on deals and share company details with other organizations
Store Documents
Store Documents
Upload investment documents, organize them by company or fund, and store them in one secure, cloud-based system for easy access any time.
- Store due diligence materials and key correspondence
- Upload investor reports, financials, deal documents and other important paperwork
- Save time by forwarding documents straight from your email inbox
- Give investors/LPs access to select documents on a permissions basis
- Use Seraf's Overdue Reports feature to monitor which companies haven't sent updates recently
Monitor Key Dates
Monitor Key Dates
Seraf keeps track of important dates for you and provides reminders so that you never miss an opportunity to increase your returns.
- Automatically capture upcoming events, such as warrants expirations, convertible note maturity dates, and escrow payouts
- Create additional dates for board meetings, 1202 deadlines and redemption rights windows
- Set reminders in advance of key dates to avoid costly mistakes